Typography rules for non-designers

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Start with only one font



Only use these ten fonts

  • Avenir
  • Futura
  • Gill Sans
  • Helvetica
  • Univers
  • Bodoni
  • Baskerville
  • Garamond
  • Sabon
  • Times New Roman

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Double your point size

A clean learning space will help facilitate your kids’ learning abilities. Following these methods will certainly help make your kid’s learning space better and cleaner.

Contrast matters: Skip font weights

Provide Cleaning Toys

Don’t get me wrong, there are several situations where three font weights are more than enough and Helvetica has proven it’s usability multiple times in the past. But Helvetica Neue allows you to achieve visual contrast much easier, which brings me back to tip four: Skip a font-weight in between.

What that means is, if you want to have a striking headline and some decent body text, try to format the headline in Bold and the body in Light or even thin of it’s still readable and the font family is offering you the possibility. The reason behind that is visual contrast.

Slight changes in font-weight may often get overlooked by the audience, so to try to catch their eye with diversity and bolden up your typography to make them notice a difference.

Mind the space in your composition

Do you know, why Apple is putting their “one more thing” slogan in tightly kerned Helvetica onto a large screen year and year again completely isolated? Because it is striking. And the reason for that is called white space or negative space.

Article Source: medium.com

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